For over 20 years, Lolita has helped entrepreneurs, startups and Fortune 100 companies achieve success and sustainable growth.
Lolita Carrico | Marketing Strategist & Business BuilderLolita Carrico2020-09-25T11:55:17-07:00
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Lolita Builds Scalable and Sustainable Businesses
Lolita is a pioneer in digital marketing. Since the 1990s, she has helped businesses ranging from solopreneurs to Fortune 100 brands scale and maximize awareness – and therefore revenue – through integrative marketing strategies.
Saas Boss a podcast for SaaS founders interviewed me about marketing and growth strategies – both before the sale and after the sale. While most SaaS-based businesses focus the majority of their marketing efforts on pre-sale, it doesn’t end there! Retention and reducing churn is essential for SaaS success – so I break down some of my top marketing tips for both ends of the equation. Click the button […]
“Lolita is a front runner, one of the early visionaries in digital marketing.”
Long before the word “mompreneur” entered our lexicon, Lolita was already blazing trails as a true digital media and marketing pioneer.
As founder of one of the first boutique marketing agencies that catered to digital brands in the 1990s and as founder of ModernMom.com, one of the first major online presences for mothers, Lolita established herself as one of the industry’s top marketers and influencers early on. In addition to her own successful entrepreneurial ventures, she’s been a marketing and PR advisor to fintech and biotech startups, and consumer technology and digital brands for over 20 years.
One of the best hires of my career.
Lolita excelled at delivering great results on a limited startupbudget. She was able to increase customer satisfactionand new customer acquisition within budgets and on schedule.