For over 20 years, Lolita has helped entrepreneurs, startups and Fortune 100 companies achieve success and sustainable growth.
Lolita Carrico | Marketing Strategist & Business Builder2020-07-25T11:46:36-07:00

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Lolita Builds Scalable and Sustainable Businesses

Lolita is a pioneer in digital marketing. Since the 1990s, she has helped businesses ranging from solopreneurs to Fortune 100 brands scale and maximize awareness – and therefore revenue – through integrative marketing strategies.

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HOW TO

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Learn the first essential steps to launching your business the right way from day one.

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Free Audio Training

HOW TO

LAUNCH

SUCCESSFULLY

Learn the first essential steps to launching your business the right way from day one.

DOWNLOAD NOW

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How to Start Getting PR and Media Coverage Today

Media coverage – being featured on TV, radio and podcasts or in magazines and online media – is an important part of your brand marketing strategy. Not everyone can hire a publicist to get coverage – and you don’t need to! Today, I’m sharing a great resource that you can sign-up for, that’s FREE, and that will help you find reporters and journalists looking for your expertise or to feature your products!

Media coverage is free and can be far more effective in driving leads than expensive advertising – you just have to start pitching! HelpAReporterOut.com is a great place to start. My new mini-courses and weekly newsletter offer effective ways to maximize your marketing reach. […]

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WHAT PARTNERS, CLIENTS AND THE MEDIA SAY

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“Lolita is a front runner, one of the early visionaries in digital marketing.”

Long before the word “mompreneur” entered our lexicon, Lolita was already blazing trails as a true digital media and marketing pioneer.

As founder of one of the first boutique marketing agencies that catered to digital brands in the 1990s and as founder of ModernMom.com, one of the first major online presences for mothers, Lolita established herself as one of the industry’s top marketers and influencers early on. In addition to her own successful entrepreneurial ventures, she’s been a marketing and PR advisor to fintech and biotech startups, and consumer technology and digital brands for over 20 years.

One of the best hires of my career.

Lolita excelled at delivering great results on a limited startup budget. She was able to increase customer satisfaction and new customer acquisition within budgets and on schedule.

Mike Corbera, RevoPay

The world of a solo entrepreneur is lonely,

Lolita made me feel like I was not alone, with her it felt like I had a team of dedicated exceptional marketing executives ensuring the launch of my business went smoothly every step of the way.

Omoniyi Giwa, Dara & Joy

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